Lilli Keinaenen has been designing beautiful things for over 15 years. In 2016, she went all-in with the burgeoning legal cannabis industry, working with advocacy, dispensary and craft cannabis and hemp product brands — from edibles and beverages to topicals and smokables. Lilli is the founder of Changemaker Creative, a Northern California creative agency, and recently joined the cannabis beauty brand Green Bee Botanicals as Chief Creative Officer. She’s deeply passionate about sustainable and compliant packaging for cannabis. Her advocacy work includes running the cannabis legalization efforts both locally in her home town of Alameda, California, as well as globally, with the cannabis citizens initiative in Finland.
Life before cannabis was with sustainable consumer products, environmental and social justice nonprofits, ad agency work in both Europe and the Bay Area.
Lilli is a classically trained designer with a Bachelor of Arts from her native country of Finland. She is also a self-professed reader of books, font nerd, lover of salty licorice candy, and perfectionist.
Life before cannabis was with sustainable consumer products, environmental and social justice nonprofits, ad agency work in both Europe and the Bay Area.
Lilli is a classically trained designer with a Bachelor of Arts from her native country of Finland. She is also a self-professed reader of books, font nerd, lover of salty licorice candy, and perfectionist.
